January 1st, 2023
Investment Grade Practice™ News – January 2023

Like PDA Co-founder & CEO Dr. Victoria Peterson says in this video: 2022 felt like a historic year as we made it – mostly – to the other side of the pandemic. It definitely feels like the tide is building toward something big in the new year.
Herein, Dr. Peterson and PDA Co-founder Dr. Bruce B. Baird share their thoughts about what dentists should know about in 2023. While we look forward, we also thought it would be fun to take a look back at this last year and share with you PDA’s Best of 2022.
Episode 114 – Hiring the Perfect Team
A major question on the minds of every dentist owner – How do I hire the perfect dental team? – is answered within the most-listened-to episode of The Productive Dentist Podcast with Dr. Bruce B. Baird.
Episode 21 – Don’t Fear the DSO with Dr. David Porritt
DSOs are on the minds of so many dentists out there, but this instant-classic interview with PDA Chief Strategy Officer Dr. David Porritt, details the truth about DSOs and why they’re nothing to be worried about.
Episode 150 – Special Extended Episode: Our Top 3 Dental Practice Tips
Of course Episode 150 was going to be a big one! This is the episode where hosts Regan Robertson and Dr. Chad Johnson explain the reasons why dentists don’t need to be extraordinary to own an extraordinary dental practice.
Claim Your Career Satisfaction. How to Build Through Core Values, Dental Entrepreneur magazine, Summer 2022
by Dr. David Porritt, Chief Strategy Officer of Productive Dentist Academy
Dentists work far too hard to end up unfulfilled in their own practices. In this article, PDA Chief Strategy Officer Dr. David Porritt shares the three incredible ways dentists can claim career satisfaction while keeping an eye on the future.
Investment Grade Communication: The Key to Building an Investment Grade Practice, Dental Entrepreneur magazine, Fall 2022
by Dr. Victoria Peterson, Co-founder & CEO of Productive Dentist Academy
An excerpt of Dr. Peterson’s upcoming book, this article, Building an Investment Grade Practice, helps dental professionals navigate two of the most awkward conversations in dentistry.
Survive Hygiene Burnout, Hygienetown.com, 2022
by Jodie Heimbach, RDH, BS, Clinical Calibration Coach at Productive Dentist Academy
In this article, Jodie Heimbach implores hygienists to dig deep and reconnect with the reasons why they chose their profession, and explores ways to maintain their passion for dental hygiene.
Investment Grade Practice, Dentaltown magazine, April 2022
by Dr. Victoria Peterson, Co-founder & CEO of Productive Dentist Academy
This article kicked off PDA’s new strategic direction: Investment Grade Practices in which we strive to help dentists achieve maximum value and total career satisfaction.
This year we also created a free white paper download, titled, “5 Ways Productive Dentists Optimize for Growth.” If you haven’t done so already, click here to download this amazing resource for free!