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PDA CLINICAL CONFIDENCE coming to Florida this October 14 & 15, 2021 at The Dental Festival REGISTER NOW

ACCESS TOP TALENT FOR MIND BLOWING RESULTS

Recognized by Inc. 5000 as one of the fastest growing private companies in America, PDA provides a full range of consulting, marketing, and learning services to propel your business forward.

Co-Founders Dr. Bruce B. Baird and Victoria Peterson, SsD began PDA with the belief that you deserve to own a dental practice you are proud of and others recognize the value, without suffering the burnout that often accompanies business ownership. By doing the right things at the right time for the right reasons, you can reclaim power and discover the freedom to practice dentistry and live life on your own terms.

A growing company, we are always seeking best-in-class talent to expand our team.

Below you can learn more about our history, mission, and culture of “Doing Good While Doing Good.

Executive Leadership

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Dr. Bruce Baird

Co-Founder

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Victoria Peterson, SsD

Co-Founder & CEO

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Regan Robertson

President & CMO

Directors

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Deni Hall

Director, Client Success

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Christine Uhen, GDH

Director, Consulting Services, Strategist

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Matt Hutchings

Director, Marketing Services

Faculty

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Dr. Chad Johnson

Veranda Dentistry

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Dr. Dave Diehl

Dupont Family Dentistry

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Dr. Wade Kifer

Northwest Arkansas Family Dental

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Dr. Nikki Green

Ft. Worth Cosmetic & Family Dentistry

Dr. V. Brian Gagliardi

Dr. V. Brian Gagliardi

PDA Advisor

PDA History

Productive Dentist Academy was founded in 2004 with the belief that dentists and dental teams deserve more profit with less stress. As dental practice owners and entrepreneurs, co-founders Dr. Bruce B. Baird and Victoria Peterson, SsD seized the opportunity to innovate the business of dentistry by providing an easier way to generate productive outcomes. Strategic business planning, communication, marketing, training, and systems work together to elevate the patient experience and improve results.

The PDA Way™ methodology can be applied to a wide variety of dental business models from high-end aesthetic practices, to holistic care, to niche care such as sleep apnea or botox, bread and butter dentistry, or models with a comprehensive approach.

Whether you own a high-end aesthetic dental practice, provide a holistic approach, are passionate about treating airway challenges and sleep apnea, enjoy bread & butter dentistry, or yearn to practice more comprehensive care, PDA provides proven methods to address the unique challenges in each dental business model.

Location

Productive Dentist Academy Launches Clinical Calibration

2021

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Productive Dentist Academy Masters Virtual Delivery of Programs

2020

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Productive Dentist Academy Becomes Employee-Owned

2019

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Productive Dentist Academy joins Barnabas Task for Dental Mission Trip

2019

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Productive Dentist Academy Awarded an Inc. 5000 fastest growing private company

2018

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Productive Dentist Academy joins Barnabas Task for Dental Mission Trip

2017

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Productive Dentist Academy Awarded an Inc. 5000 fastest growing private company

2014

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Productive Dentist Academy Awarded an Inc. 5000 fastest growing private company

2013

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CEO Victoria Peterson Receives Silver Stevie Award for Best Female Entrepreneur

2013

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PDA Marketing Services Receives Bronze Stevie Award for Best Website Design

2013

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Productive Dentist Academy Awarded an Inc. 5000 fastest growing private company

2012

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Productive Dentist Academy Brings Marketing Services In-House

2010

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Productive Dentist Academy Provides Doctor and Team Coaching Services

2005

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Productive Dentist Academy launches Productivity Workshop

2004

Location

Productive Dentist Academy Founded

2004

Our Team with Barnabas Task

PDA Mission

Our focus is to positively impact the health of 20 million people by providing communication and business consulting for dentists and dental professionals. We are passionate about education, creative collaboration, fun and charitable giving.

Doing Good While Doing Good

Productive Dentist Academy volunteers and provides support to organizations that elevate humanity for the betterment of all. Some organizations we support:

New Hope Girls
Barnabas Task
Global BP Solutions
Namaste Children's Fund

PDA Award-Winning Talent

Service Team

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Patti Sooy, RDH

Clinical Lead Consultant

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Brenda Barbour

Consultant, Business Development

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Valerie Kendrick

Consultant, Business Development

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Joanne Miles, FAADOM, RDA

Consultant, Business Development

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Kari Miller

Consultant, Business Development

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Callie Ward, BA, MEd

Consultant, Business Development

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Kathryn Gilliam, BA, RDH, FAAOSH, HIAOMT

Consultant, Oral Systemic Hygiene

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Kristy Treasure

Consultant, Business Development

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Jodie Heimback, RDH, BS

Consultant, Business Development

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Machell Hudson, RDH, FAAOSH

Hygiene Consultant

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Sommer Carrol, RDA

Consultant, Patient Advocacy Specialist

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Rachele Bates

Business Manager

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Sara Hansen

Consultant, Marketing

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Chandler Mooney

Consultant, Marketing

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Carly Buckner

Consultant, Marketing

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Melissa Lowry

Consultant, Marketing

Support Team

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Kashmere A. Fitch, MA

Producer, Digital Events

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Hillary Kelly

Administrator, Data Management

,

Spencer Pope

Marketing Services

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Yananai Chiwuta

Digital Marketing Coordinator

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Robyn Damaris

Marketing Services, Graphic Design

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Ken Davenport

Marketing Services, Web Development

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Rick Holman

Marketing Services, Web Development

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Cathy Mason

Marketing Services

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Robert Niles

Systems Administrator / Development Operations

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Heather Roberts

Marketing Services

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Sipho Sibanda

Digital Marketing Coordinator

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Shaun Spence

Marketing Services, Reputation Management

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Yeukayi Kasangaya

Admin Assistant

PDA Careers

Our core values ensure we stay on course to our true North within our team and our members:

Trust

Strategic and creative thinking partners.

Respect

Long term commitment based on respect and trust.

Integrity

With it, nothing else matters. Without it, nothing else matters.

Be Uncommon

We have a role to help others become the most authentic, best versions of themselves.

Extraordinary Education & Experiences

Extend an extraordinary experience every time.

If these values resonate with you, join our TRIBE.

We are always seeking new opportunities to retain top talent in the areas of dental business consulting, marketing consulting, educational and advertising content writing, web site developers, graphic design, SEO specialists, and more. Submit your resume here.

Join Our Tribe!