Industry news, insider tips & the secrets for success.
By Patti Sooy, RDH-BS, VP of Business & Program Development “Coaching turns problems into challenges, challenges into opportunities, and opportunities into gifts.” ~Milton Erickson Mid-career dentists who seek out coaching are often not enjoying their work: they can be burned out, afraid – what if I can’t keep my doors open or pay my bills […]Continue Reading »
By Chris Moriarity, MA, FA, VP of Client Development When it comes to finance, the profit and loss statement (P&L) gets a lot of attention. This wonderful document helps define and explain the path that every dollar that comes in your office takes. It’s like the Plinko board of business, a dollar goes in the […]Continue Reading »
By Chris Moriarity, MA, FA, Vice President of Client Development If you’re a child of the 80’s, chances are you remember when band Cinderella laid down the track “You don’t know what you’ve got (til it’s gone),” and we were gifted a soundtrack to mentally sing in each and every moment of lament (ironically or […]Continue Reading »
If you haven’t read it, 21 Irrefutable Laws of Leadership by John Maxwell is a great book. The good news is you don’t have to master all 21 laws to be a better leader. One of the things I’ve learned in studying John Maxwell’s leadership is influence. Ultimately, leadership all comes down to influence. As […]Continue Reading »
By Vicki McManus Peterson, CEO & Co-Founder Clinical leadership is an often-overlooked aspect of dental practice management. I view clinical leadership as the most critical component of “practice management”. Developing a system to articulate the dentists’ philosophy of care to both team and patients is essential. So how do you lead your team in clinical […]Continue Reading »
By Vicki McManus Peterson Originally published in Dental Economics, June 2018 If you’re like many dentists, new patient numbers are one of the measures you obsessively track. It makes sense. New patients can be an indicator for the success of your marketing, what your referral rate is, or how well your staff is doing at converting […]Continue Reading »
By Chris Moriarity, MA, FA, VP of Business Development Our lives are pretty amazing! But very few people seem to be happy. While this may be a bit dramatic, at the end of the day, most successful people don’t seem to feel successful: they can never quite scratch that itch or keep that gap in […]Continue Reading »
By Christine Uhen, Business Development Coach There is a painting at my house called Leap of Faith. While I’m inspired by it to have faith that things will work out, when it comes to leadership and accountability with your team and business, having faith isn’t going to do it. One of the biggest stresses we’ve […]Continue Reading »
By Patti Sooy, RDH-BS, VP of Business & Program Development If I could emphasize one thing to new doctors it’s to do it right from the beginning by investing in good advice. Unfortunately, I’ve seen so many young doctors struggle because they aren’t prepared to run a business. One of the things I hear often […]Continue Reading »
By Chris Moriarity, BA, MA, FA, VP of Business Development Culture is a big buzzword in the world of business right now. But what is culture and how do you know what your culture is? How do you control it? Maybe more importantly, where do you even start? It’s actually quite simple: Culture gets down to […]Continue Reading »
By Vicki McManus Peterson, Co-Founder & CEO (Based on material published in FUNdamentals of Outstanding Dental Teams) “PDA’s coaching program is like playing in a championship game that you know you’ve already won. Now at any given time I know right where I stand in the business and I’m not guessing anymore. Our coach helped […]Continue Reading »
“Mayday! Mayday! Mayday!” It’s the call that no airline pilot or ship’s captain ever wants to make. It means something has gone badly wrong. We’ve all heard a “mayday” message, it’s a staple in disaster movies and all too frequent on the evening news – the distress call of an airplane or ship headed for […]Continue Reading »
Productive Dentist Academy is designated as an Approved PACE Program Provider by the Academy of General Dentistry. The formal continuing education programs of this program provider are accepted by AGD for Fellowship, Mastership and membership maintenance credit. Approval does not imply acceptance by a state or provincial board of dentistry or AGD endorsement. The current term of approval extends from 10/1/2016 to 9/30/2020. Provider ID# 217561
Bruce B. Baird, DDS is a well respected cosmetic and family dentist in the Dallas/Fort Worth area. His practice is located in Granbury, Texas. Dr. Baird’s expertise as an implant dentist has afforded him the skill to perform dental implant surgery and restorations since the mid-1980s. In 1990, he established the Texas Centers for Implant Dentistry, a mobile practice that allowed him to work with more than 25 doctors in the region. Recognizing his ability to help other dentists to achieve the same success he has experienced in his practice, Dr. Baird partnered with Vicki McManus, RDH to create Productive Dentist Academy. The Academy has been an invaluable resource to dentists nationwide.
Editorial Highlights with Dr. Bruce B. Baird
Smile Maker since 1979. Thirty years in dentistry has combined my education in dental hygiene and marketing/PR nicely. I’ve been coaching doctors to achieve business success since 1996. Our systems are based on clinical excellence, team communication, and streamlining data. As a public speaker, I’ve had the opportunity to share the stage with Tony Robbins, and most keynote speakers in Dentistry. From 1999 – 2003, I was co-director of the aesthetic hygiene program for PAC~Live at the University of Pacific, San Francisco. Teaching with David Hornbrook, and a great team of mentors. In 2005, Dr. Bruce Baird and I joined forces to create Productive Dentist Academy.
Editorial Highlights with Vicki McManus Peterson
“I believe at the heart of every business is the people and groups it serves. As a leader, I am responsible for developing and steering initiatives that create a positive transformation that enhances client experiences, employee satisfaction, and the overall market.
Success lies within teamwork. Fostering the collaboration between like minded businesses and teams to achieve the best results possible is a driving factor in my life. I help weave the vision of the company throughout divisions in a way that is consistent and translates seamlessly to the market.
My personal passion is in supporting the arts. A graphic designer, illustrator, and color guru at heart, it is our duty to help the next generation experience as many opportunities at flexing their creativity muscles as much as possible”.
“If the Academy had a front door, that’s where you’d find me. Doctors and teams reach out to me everyday to see what we might accomplish together. I’ve spent years listening to doctors and teams from across the county describe the highs and lows of the profession. I’ve given hundreds of dental webinars and spoken at dozens of events on topics ranging from communication and marketing to dental caries. It’s absolutely amazing to watch our clients develop and I am humbled everyday by the trust and faith they have in the Academy”.
Editorial highlights with Chris Moriarity
“What our doctors appreciate the most from our Coaching program is that we provide a ‘safe place’ to vent frustrations. We give them peace of mind that we can help them handle their challenges and create wealth.”
Business, leadership and helping others has always been a passion of mine . Prior to entering the world of dentistry I enjoyed a decade long career with Washington Mutual Bank and JPMorgan Chase as a Bank Branch Manager. I was able to work daily with individuals and Small Businesses to help them achieve their financial goals. I became passionate about leading my large team to achieve individual and team goals. I joined dentistry when my husband asked for me to lead his dental practice through a major transition. I fell in love with the field and never left. Over the last seven years I have enjoyed learning all aspects of what makes a successful dental practice thrive. From dental assisting to practice management, I’ve done it all. Our practice is part of the PDA alumni tribe and it’s awesome to see PDA systems in action every day. I have a B.A. in Communication from San Diego State University. When not business focused I love travelling the world enjoying new cultures, great food and great wine.
“The world of dentistry is a great place to be. Through smart, goal focused leadership we get to improve our patient’s lives while enriching the lives of every person on our team. Productive Dentist Academy has an amazing way of innovating processes that make all goals achievable.”
“I have over 30 years of experience in management and coaching general, periodontal, orthodontic and oral surgery dentists. I am passionate about being a part of the PDA team, and am grateful for the opportunities to assist dentists and their teams in achieving new levels of success.”
“One of the biggest challenges facing assistants is time – time for training and time for patient care. Another challenge is earning the trust of the doctor in gaining more responsibilities once we are trained. The most rewarding part for assistants is the patient relationships – we really love our patients!”
Kathryn Gilliam, RDH, BA is a published author, consultant, and speaker who is passionate about empowering dental hygienists to elevate the standard of care for their patients. Under Kathryn’s guidance, dental hygienists become oral health care providers who powerfully impact the lives and health of their patients.
Comprehensive periodontal care results in improved systemic health and creates loyal patients who accept treatment and refer family and friends. This practice builder is a win-win for patients and care providers.
How may I help you? I’m your first point of service as you begin your journey with the Academy. I’m happy to assist you with pre-seminar homework, hotel reservations, or any special needs that you may have. My passion is to handle the details so that our doctors and teams can focus on growth and success. Working with PDA for over 5 years, I’ve been honored to witness the accomplishments of so many dental offices. Please let me know how I can support you!
“What I enjoy most about my job is helping doctors achieve their goals by holding them accountable for their own vision, increasing productivity and profitability while reducing everyday stress in the office, and reenergizing their teams.”
Robyn is passionate about strengthening emotional intelligence to help others overcome limiting beliefs, break cycles of negativity, and interact in more constructive, productive ways. She provides solid strategies to help manage stress and turn frustration into positive action, career success and personal well-being.
“The most important things I do for my doctors include providing insight into industry trends, providing necessary resources for growth, and most importantly, giving them confidence in themselves.”
“The top 3 questions I hear from doctors are:
I take great pride in providing tangible solutions to help my doctors achieve their goals.”
Machell Hudson, RDH, is the Director of Oral/Systemic Wellness for Granbury Dental Center and a Hygiene Consultant with Productive Dentist Academy. She is certified in laser, trained in Productive Dentist Academy methods of productivity, attended the BaleDoneen Method Preceptorship. She fell in love with the dentistry at 24 when she became a dental assistant, though that career was short lived as she quit to attend dental hygiene school. She has worked as a hygienist for Dr. Bruce Baird at Granbury Dental Center for 10 years where she has applied her passion for hygiene and helping people. Machell feels blessed to have a job where she is able to positively impact the lives and health of her patients who she considers as family. When she is not buried in books studying the oral/systemic connection she can be found playing outside, walking her dog, or spending quality time with her son who she considers to be her biggest blessing.
“I absolutely love to help doctors and teams learn how to set goals, create action steps and then celebrate their success. To be surrounded by positive people is addicting! I love my job!”