Industry news, insider tips & the secrets for success.
As practices move into the set up their goals and strategies for reaching their goals, I find that many doctors prefer to practice in the safe zone. Doctors that are producing an hourly average from the previous year, still prefer to set their goals lower than that number that they’ve already been reaching. Which makes […]Continue Reading »
Is your website a dynamic portal for your practice, or a static, online brochure? For too many dental practices, creating a website is the equivalent of checking off an item on a list. You hire a designer, you approve the final draft, and you put it online. You pay the web hosting service once a […]Continue Reading »
Q: My team does not interact with the Associate in the same way as they do with me. What can I do? A: Ah, the substitute teacher syndrome! Mentoring Associates on communication style is one of the toughest aspects of being an owner. Without proper training, the team gains mixed messages. Whenever there is confusion, […]Continue Reading »
One of the most effective ways for the practice to grow is through an internal referral system. The referral program is created as a Thank You program for your existing patients. It is designed to give your patient’s an incentive to refer their friends, family, neighbors and colleagues. A referral program allows your marketing dollars to be spent after a referral […]Continue Reading »
We’ve all experienced the excitement of cheering for our favorite athlete or team, especially when they have a great start! While it is important to take an early lead, that is not always the determining factor in who wins the game; the same is true for dental marketing. Most practices focus on measuring “fast start” […]Continue Reading »
Running a successful business requires dedication and leadership. There are only a few naturally born leaders. The good news for the rest of us is that the strengths of leaders are acquired skills. How do you stop “wishing” and start leading? Step one is to develop a backbone! Backbone is an internal certainty that things will work […]Continue Reading »
PART ONE Increasing productivity is achieved through intentional activity. It doesn’t just happen, or magically appear. The doctor and team must work together on a daily (sometimes hourly) basis to continuously improve. In this three-part series, we’ll discover the measurable activities that occur to help you continuously rachet up production. These activities include: Diagnosis / […]Continue Reading »
There are hundreds of phone training systems available in dentistry, and you may have been through many of those yourself. No doubt, if you work in any industry where the telephone is the first point of contact, you understand the importance of handing that initial greeting in the right way. Most likely, you have learned […]Continue Reading »
As a single footstep will not make a path on the earth, so a single thought will not make a pathway in the mind. To make a deep physical path, we walk again and again. To make a deep mental path, we must think over and over the kind of thoughts we wish to dominate […]Continue Reading »
I know this sounds crazy, but as a leader, do you sometimes feel you would stand a better chance of catching a kangaroo than getting all your team players moving in the same direction? Team building can be tough, but we have some insider secrets that make it easier. My Top Three: Understand basic human […]Continue Reading »
So often Doctors get frustrated that they aren’t scheduling appointments after diagnosing. You talk about a lot of stuff with patients and it seems they’ve been educated on the reason they need treatment. But do they trust you? If they don’t – they rarely schedule unless they are in a fair amount of pain.Continue Reading »
Increasing productivity is achieved through intentional activity. It doesn’t just happen, or magically appear. The doctor and team must work together on a daily (sometimes hourly) basis to continuously improve. In this three part series, we’ll discover the measurable activities that occur to help you continuously ratchet up production. These activities include: Diagnosis / Case […]Continue Reading »
Productive Dentist Academy is designated as an Approved PACE Program Provider by the Academy of General Dentistry. The formal continuing education programs of this program provider are accepted by AGD for Fellowship, Mastership, and membership maintenance credit. Approval does not imply acceptance by a state or provincial board of dentistry or AGD endorsement. The current term of approval extends from 10/1/2016 to 11/30/2020. Provider ID# 217561
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