A New Chapter Begins (E.315)

“Some years don’t just change the calendar. They change the direction.” – Regan Robertson

Brief Overview of the Episode

This episode marks a pivotal moment for the Everyday Practices Dental Podcast. Following the passing of Productive Dentist Academy co-founder Dr. Bruce Baird, the conversation reflects on legacy, gratitude, and growth. Longtime co-hosts Dr. Chad Johnson and Dr. Maggie Augustyn formally pass the torch, while Sara Hansen steps in as Regan Robertson’s new co-host. Together, they outline a sharpened mission for the show: helping practices win by elevating patient experience and mastering internal marketing.

What This Episode Reveals

This is not an ending. It is a recalibration.
The episode reveals how leadership evolves, how trust is built through presence, and why patient experience is the most underutilized growth lever in dentistry. It also shows what it looks like to honor the past without being anchored to it.

What You’ll Learn

• Why internal marketing creates the highest quality growth at the lowest cost
• How patient experience is shaped by every role inside the practice
• What it means to lead through transition with clarity and respect
• How to refocus your energy on what actually moves patients and teams
• Why the future of the podcast centers on authenticity, not tactics

If This Sounds Familiar

• You feel overwhelmed by marketing but know something is missing
• Your team is busy, but patient loyalty feels fragile
• You sense growth is possible without more ads or more noise
• You want marketing to feel human again, not forced
• You are ready to simplify and focus on what matters most

Next Steps

Listen to this episode as a reset.
Then look inward. Examine how your team, your systems, and your daily interactions shape patient perception. The next era of Everyday Practices is about execution inside the practice, not chasing attention outside of it.

 

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TRANSCRIPT

[00:00:00] Regan Robertson: Happy New Year to everyone listening to Everyday Practices Dental podcast. I am your host Reagan Robertson, and today I am joined with our fabulously talented and wonderful co-host, Dr. Chad Johnson. Say hello, Chad? Yes.

[00:00:29] Dr. Chad Johnson: Hello. Hello.

[00:00:30] Regan Robertson: And Dr. Maggie Augustine. Hello. And we have a guest which comes with some big surprises for the Everyday Practices Dental podcast, Sarah Hansen.

[00:00:43] Regan Robertson: Hello. Hi, you guys.

[00:00:47] Dr. Chad Johnson: Hey. Hey. Glad to have you on.

[00:00:49] Sara Hansen: It’s Chara kind of.

[00:00:51] Dr. Chad Johnson: Yeah. The chara returns.

[00:00:56] Regan Robertson: Oh. For all you listeners who might not get the chara reference, [00:01:00] Chad and Sarah are are infamous or admired, esteemed. Looked upon in otherworldly light at our PDA workshops. They, uh, tend to be co-hosts of the event.

[00:01:12] Regan Robertson: And there’s just some sort of magic that happens between people and it clicks and it’s really fun to see you two on stage. So I think I, it

[00:01:20] Dr. Chad Johnson: feels fun. Yeah. There’s synergy who came, who came out?

[00:01:26] Sara Hansen: 100%.

[00:01:27] Dr. Chad Johnson: Yes. It was

[00:01:28] Sara Hansen: Charra.

[00:01:28] Dr. Chad Johnson: Yes. It was not me. It was definitely you.

[00:01:32] Sara Hansen: Well,

[00:01:32] Dr. Chad Johnson: yes. No lie I like I wouldn’t

[00:01:34] Regan Robertson: marketing.

[00:01:35] Dr. Chad Johnson: Correct. I was gonna say that’s a marketing, you came up with that a hundred percent. Like and, and all power too. Yeah. I just, I can’t claim any claim to that.

[00:01:43] Sara Hansen: Well, but now people know us by chara, so they, they request at our events. So Yeah. We’re, we are infamous now for our. Uh, cheer probably is what they best show us by

[00:01:59] Dr. Chad Johnson: [00:02:00] made up five minutes before.

[00:02:01] Sara Hansen: Yes, yes. We definitely get the crowd feeling awesome about being at a devet where you have to sit for a while, right? Like so we’re the fun, we’re the fun crew.

[00:02:11] Dr. Chad Johnson: Yes. Good times

[00:02:13] Regan Robertson: with this new year. I know our, we want to definitely bring the fun, we wanna bring the, the, the true PDA spirit forward. And in a more serious note, uh, if you haven’t heard in our dental community, the productive Dentist Academy’s co-founder Dr.

[00:02:28] Regan Robertson: Bruce B. Baird passed away January 7th. So, I don’t know when you’re hearing this, but that, you know, sometimes years tend to kick off with change. I don’t know about you, but for me personally. Certain it feels like it’s so ceremonious in a way. It’s just another day. You know, it’s just another day and our calendars change, but some years are more impactful than others on that new year strike.

[00:02:52] Regan Robertson: And, and this year tends to be, I can tell already it’s gonna be one of those years. And I think the theme for me with, with [00:03:00] Dr. Bruce’s passing in particular is to be present and to make sure that your interactions with others matter. And I think that that’s really something powerful and with that can come change, uh, change is not something to be scared of from my perspective.

[00:03:16] Regan Robertson: It’s something to embrace as long as it honors all those that are involved. So we’re, we’re, it’s, it’s with, I would say, mixed emotions. We are making some really big shifts. We’re making them because of you, the listeners and what. Matters to you in the moment. We’re also making some shifts because of, uh, of the individuals and where they’re going with their careers and their lives, and we celebrate that as well.

[00:03:39] Regan Robertson: So we are gonna announce a couple of things, I think in this episode. One

[00:03:44] Dr. Chad Johnson: is like, what Reagan? I don’t

[00:03:45] Regan Robertson: know. I haven’t thought about this.

[00:03:48] Dr. Chad Johnson: You’re right.

[00:03:49] Regan Robertson: Chad and Maggie, uh, are going to be departing as official co-hosts of Everyday Practices Dental. I know. Are you surprised, Chad?

[00:03:59] Dr. Chad Johnson: Oh, I thought, I [00:04:00] thought for, for extra.

[00:04:01] Dr. Chad Johnson: Shocking effect for the video watchers. You know, it can make it look like, oh, he didn’t know. That was my best effort. Sorry.

[00:04:09] Regan Robertson: Yeah, no idea. And, and we are Everyday Practices Dental podcast is continuing and it will, um, it will stay in the vein of serving independent dental practices. And we are going to shift that focus.

[00:04:20] Regan Robertson: Solely to be on the patient experience branding and marketing. So we are going to be really focused in on creating that authentic patient experience. And the reason that we are asking Sarah Hanson to join as my new co-host to take Everyday Practices Dental Podcast forward is because you are everything that is patient experience.

[00:04:43] Regan Robertson: Yeah. You are so driven about internal marketing specifically. So when we look out at the landscape, we’re like. Dental marketing podcasts are out there and they’re great and, and they’re wonderful. And a lot of it focuses on external efforts to, to drive that. We know that you can get the, um, [00:05:00] highest quality acquisition at the lowest cost when you focus on internal first.

[00:05:04] Regan Robertson: And so, um, we are bringing Sarah to you. Uh, and the stories that we will share with Dennis throughout the year will be focused on how to maximize that particular portion, um, yeah. Of your marketing efforts. Now, that doesn’t mean Maggie and Chad, that they will never be heard from again. They are invited to any podcast that we

[00:05:23] Sara Hansen: yesterday,

[00:05:23] Regan Robertson: you know, that we have, if there is a topic that is of excitement for them.

[00:05:26] Regan Robertson: So I really want you to hear this. It’s important to, for all of us as a dentist, I know you don’t have a lot of time, and what I hear from even really wealthy people is, you know, what I wish I had more of was time. I don’t believe that we should waste each other’s time. And so if, if there is something that brings great passion and great energy, then put yourself in that place.

[00:05:47] Regan Robertson: Go towards the question, don’t even necessarily. Don’t necessarily know what the outcome is going to be, but just follow your heart that way. And so, um, I would love to make this episode yes. An introduction to you, [00:06:00] Sarah, but I would really love to interview you, um, Maggie and Chad, and ask you first and foremost what this experience has been like for you.

[00:06:08] Regan Robertson: Chad, you were the podcast host. The original podcast host.

[00:06:12] Sara Hansen: Mm-hmm.

[00:06:13] Regan Robertson: He is, uh, Victoria Peterson, who I think was Vitor Vicki McManus at the time, right? Vicki McManus. Yeah. Yeah, so before my time, you’ve carried it. Uh, you are the one person that has carried it up to this point consistently. Um, I can’t thank you enough.

[00:06:29] Regan Robertson: I know our listeners can’t thank you enough because this is something that you, you’ve given up freely, you’ve given up from your heart, and you’ve helped a lot of people, uh, in, in ways that you probably don’t even know. I’m, I’m curious what this experience has been like for you.

[00:06:46] Dr. Chad Johnson: Um. So I, I don’t know where 314 episodes in.

[00:06:51] Dr. Chad Johnson: I think this is the three 15th. And

[00:06:54] Regan Robertson: that feels good. That’s a nice number that feels crisp,

[00:06:56] Dr. Chad Johnson: right? Uh, and, and it’s just that [00:07:00]there’s some depth to that. And it goes back quite a ways. When we first started, uh, Vicki asked, at the time, Vicki asked, Hey, let’s do a podcast. And they weren’t brand new, but it was earlier on in the adoption of it.

[00:07:15] Dr. Chad Johnson: And let me begin by saying, Sarah, thank you for, uh, joining on and we couldn’t have a better person to, you know, uh, walk through that patient experience and also, you know, how the team and doctor play into that so that that’ll be a. A fun dynamic to look at different angles and different steps and processes throughout.

[00:07:37] Dr. Chad Johnson: Um,

[00:07:37] Sara Hansen: yeah. Thank you.

[00:07:38] Dr. Chad Johnson: Yeah. Uh, but it’s, it’s been fun. I mean, just even in the last, oh, has it been a year and a half or so, Maggie, having you on and, uh, having a different angle and, um, and then thinking of some fun, adventure, some, uh, topics for us to do. And that’s been, uh, really cool. [00:08:00] And Reagan even, uh, when, uh, Victoria stepped down and, uh, had you come on board, I was super excited about it because it was just a, a, a, a different player.

[00:08:10] Dr. Chad Johnson: So not, it’s not like, oh, well this is a second hand. You’ve been with me in Productive Dentist Academy, you know. When I joined on, I should say, you know, I, I came on and you had been there for a couple years already, I think. Was it 2010 that you were originally there ish?

[00:08:28] Regan Robertson: Thousand 11.

[00:08:29] Dr. Chad Johnson: 11, okay. Yeah, so, yep.

[00:08:30] Dr. Chad Johnson: So you had already been there a couple years by the time that I had joined on. And, um, it was a big on, or I mean, for Victoria to ask really anyone on the team. She asked me who, and I wasn’t even, uh, what, they didn’t even quite have a position called faculty yet, you know, for productive Dentist Academy.

[00:08:50] Dr. Chad Johnson: So it was just like, Hey, would you come on board? Yeah. I mean, like my answer is typically yes. Right? It’s just like, you know, Maggie, even when you’re just like, Hey, do you wanna do this case? I’m [00:09:00] like, yep. You know, it’s just like. I’m, I’m a, I’m a ride or die. It’s like, let’s do it. You know, like I’ll, I’ll hop in and, um, but Reagan, I, uh, I feel like you and I, uh, uh, took it to another level when we were recording once a month and then we switched to once a week and, uh, and then that picked up, you know, even the cadence of it.

[00:09:20] Dr. Chad Johnson: And the popularity. And it was really cool to go to the workshops and eventually the conferences for Productive Dentist Academy and, and have people say, Hey, I’ve listened to your podcast. It’s just like, oh, good. You know, like it’s flattering. Of course. And then, but it’s also good to know that, you know that there’s a listener on the other side.

[00:09:39] Dr. Chad Johnson: Who, um, who it’s mattering to. And, and sometimes you don’t get that because they’re a silent, ho, uh, silent audience. Correct. Um, but then to, you know, have someone shoot you an email and be like, you know, I have a question about that and I really appreciate you, you know, talking to that guy about that episode or whatever.

[00:09:58] Dr. Chad Johnson: So, you know, stuff like that. It’s [00:10:00]been, um, an honor. It’s been a lot of fun. It’s been a labor for sure. You know, there’s a, there’s a lot of work to it. Uh, and yet I’ve had a great time and, uh, look forward to seeing where this goes in the future too.

[00:10:12] Regan Robertson: When my, my one memory, my, if I had to pick one, one trait, the optimism that you brought to this has been unbelievable.

[00:10:20] Regan Robertson: And so selfishly and personally, we got the chance to become really close friends through this. And there have been, you know, times in my life where I’m struggling more than others. I’m trying to get through things more than others, and you’re genuine. Heart for really caring about people and loving people and praying for people.

[00:10:39] Regan Robertson: You, he, you guys, Chad is the best prayer on the planet. If you want a prayer, he will give one to you. That’s so beautiful. Um, you’ve really gotten me through some, some really crazy times and held me with a lot of grace through that and I. I wanna make sure that that is known to the EERs for everyone. And, and you’ve, you’ve pulled me along at times.

[00:10:57] Regan Robertson: You know, one, one year we did how many business [00:11:00] books we, we tore. Oh man. Your favorite business books. And I was Sherling left and right, like I auto off the

[00:11:06] Sara Hansen: shower basically. I was like, let’s

[00:11:08] Dr. Chad Johnson: give me two. You had to, you know, but feel like we did that to each other. We like, because there were times when.

[00:11:15] Dr. Chad Johnson: Honestly, I’m like, listen, I’ve had a busy week. I don’t know what we’re gonna talk about. And you’d be like, I’ve got something that I was reading. Let’s talk about this angle. And so that’s the beauty of it too, is we’ve, you know, Maggie included, we’ve all had different angles. To, uh, to bring to this and relied on each other through it, because it’s not like I had my act together for every episode that it’s, you know, that it’s just like, I know here’s what we’re gonna have to talk about and I’ve got, you know, the three topic bullets.

[00:11:46] Dr. Chad Johnson: But Reagan, you brought a lot more intentionality to it. And, uh, I actually really liked banking on that, you know, because it was nice to be able to just be like, you know, whatever she wants to do, that’s what we’re gonna do. So that’s been great too.

[00:11:59] Regan Robertson: [00:12:00] That’s, that is good advice. Find yourself a teammate that you correct.

[00:12:03] Regan Robertson: That you can rely on and that you fit each other’s blind spots. Like, yes. It’s really nice that that’s really what helps things go forward, I would say. Um,

[00:12:11] Dr. Maggie Augustyn: yeah.

[00:12:12] Regan Robertson: Thank you for that, Maggie. I can’t, I’m, I’m gonna, I’ll save mine. I’ll save my one thing for you until afterwards. ’cause I’m genuinely curious what has this past year plus, um, meant for you?

[00:12:23] Regan Robertson: Again, practicing dentist, you have plenty on your plate. Public speaker, key opinion leader. You, you have a full plate. And so to dedicate your time and carve this out consistently has been a massive gift for listeners. Massive gift for Chad and I and, um. You bringing, you bringing really, really fresh perspectives and guests that dentistry would likely never see otherwise.

[00:12:46] Regan Robertson: So I’m, I’m curious what this experience has meant for you

[00:12:50] Dr. Maggie Augustyn: becoming part of this podcast was a dream come true for me. It’s so many different ways. I mean, I was with my family, which is the two of you, and [00:13:00] we got a chance to interview and talk to so many people that I probably wouldn’t have otherwise run into and got to understand their perspective and really listen.

[00:13:10] Dr. Maggie Augustyn: Because I, I guess I don’t listen as much as I do on this podcast sometimes, um, because I have a role to fill here, right? So you just wanna be prepared, whatever, for whatever comes next in the conversation. So you listen. So I learned to listen. I think, um, you know, I remember the first time I met Chad was at a dental workshop, PDA workshop and was really transparent about his.

[00:13:34] Dr. Maggie Augustyn: Failure of practice, the, the third practice that you bought, that you, that you didn’t continue with. And I, I thought it was extraordinarily refreshing, but it also made me believe that people could fail and they can rebuild and they could become better. But you know, I always, it, it’s, it’s similar to what you, you said grace, uh, and it’s with all three of you.

[00:13:57] Dr. Maggie Augustyn: I’ve always felt part of [00:14:00] a family. It, it, it was like coming home. Then this podcast in itself allowed me an opportunity to kind of be creative and, you know, talk about things that we face in dentistry, but we don’t always record on a podcast. And so it, it allowed me personally to feel like I was a part of a solution.

[00:14:20] Dr. Maggie Augustyn: Mm-hmm. Um, and, and I’m tremendously grateful. I mean, all the Fridays that we recorded. I, I always looked forward to Fridays. I always looked forward to between two and 3:00 PM because I knew that I was going to be chilling with my family.

[00:14:37] Regan Robertson: That is so well said. I know that we’ll get the rub, uh, from the corporate sense.

[00:14:41] Regan Robertson: They, you know, we’ll hear that a lot. A business is not a family. And, and, and to an extent I agree with that completely. A business is still a business, but I, that is how it feels. Um, you know, if you, if a listener, if you were sitting with us on the Zoom, that is exactly how it feels. And I think you brought, so my one thing for you is, [00:15:00] is your openness and your vulnerability, which equates to.

[00:15:05] Regan Robertson: A bravery that is very rarely showed, right? So to be able to take off that mask, you have inspired me in ways that you will never know. Um, and I, I get on the front of the stage just like Sarah and I praise authenticity, and it’s really difficult if I’m looking in the mirror and say, am I really being?

[00:15:25] Regan Robertson: Authentic. Am I, am I willing to be that brave enough to take off my mask and share to the world? Um, some of the thoughts that you’ve shared around your own journey, very touching, extremely personal pieces, and uh, and I looked to that. I mean, you definitely inspired me and inspired, uh, countless others. I think to be willing to say, I’m worthy the way that I am, I’m valuable the way that I am.

[00:15:50] Regan Robertson: I don’t have to do anything. And if I can share something. That will help another. Um, regardless of how it may make me look or appear, then I’m good with that. [00:16:00]

[00:16:01] Dr. Maggie Augustyn: Uh, thank you very much for that. But please understand that that was only possible because of the container. And when you, when you, when that container is filled with people that make you feel like you can be accepted, um, then the, then the bravery isn’t as big of a deal anymore.

[00:16:22] Dr. Maggie Augustyn: You just are.

[00:16:26] Regan Robertson: Okay. Tip two listeners. Find your people, identify those that make you feel comfortable enough and safe enough and hallelujah. You are absolutely right. Both of you make me feel very safe, uh, and it does make it easy to be open and sharing. Thank you, Maggie. Sarah.

[00:16:46] Sara Hansen: Yeah.

[00:16:47] Regan Robertson: Brand new kid on the block, but not brand new to PDA, not brand new to the speaking circuit.

[00:16:53] Regan Robertson: This is not your first time to the rodeo. Uh, you have been a guest numerous times. In fact, one of [00:17:00] the most popular, um, productive dentist podcasts with you and Dr. Bruce Baird. Yeah. Uh, was you as a guest talking about marketing. I am very curious and especially intro introducing yourself to our listeners.

[00:17:13] Regan Robertson: I’d love to know what drives your passion for this and what this is, uh, what this is, has meant to you and what this is going to mean for you. What are you, what are you excited about, uh, you know, with this year and, and podcasting ahead?

[00:17:26] Sara Hansen: Yeah. Well first of all, I know Maggie and Chad, you know, on a personal level ’cause we work together and.

[00:17:35] Sara Hansen: Just amazing, amazing doctors and people. So thank you for, you know, all of the goodness that you’ve put out into the world and really how you show up for your patients as well. You guys are incredible. Um, what I am excited about with this podcast is, you know, speaking from the, from the front of the room a lot.

[00:17:56] Sara Hansen: Marketing gets kind of a bad rap in a [00:18:00] way, right? Marketing is marketing and people are like, yeah, yeah.

[00:18:04] Dr. Chad Johnson: Right.

[00:18:04] Sara Hansen: Yeah, yeah. I’ve heard it before. Um, but what I’m excited about is yes, I am. A marketing consultant. And yes, I do strategies and that sort of thing, but where I come from is actually the dental practice.

[00:18:18] Sara Hansen: Um, I started as a dental assistant, worked my way through the practice and held every role except for the doctors. And what I get excited about is I want to create something. You know, a podcast where an office manager would want to listen, where, you know, they could learn tips and tricks to bring back to the practice.

[00:18:40] Sara Hansen: And how can they use their role within marketing and what does that look like and how do you translate marketing into actual patient experience? And what are those tangible things? Um, I think, you know. We need to kind of fill a gap. I think there’s a gap in the industry of, you [00:19:00]know, we have a lot of podcasts for doctors, we have a lot of podcasts for maybe hygienists or different things, but we don’t necessarily have that for the patient experience side of marketing, internal marketing.

[00:19:12] Sara Hansen: Um, how does the team get involved with that? What’s their role? You know, what are those tangible things that a team could come together and really implement inside their practice? This, um, to make things better. And so I’m excited to bring that perspective, um, to the podcast and, and share some knowledge and experience that I have and hopefully help inspire others as well.

[00:19:35] Sara Hansen: Um, you know, maybe team members we haven’t touched yet.

[00:19:46] Sara Hansen: You’re muted. Reagan.

[00:19:49] Dr. Maggie Augustyn: I’m just going on and on. My one trait

[00:19:51] Regan Robertson: for you, uh, that I will never forget that makes me get up outta bed excited about, about this topic in particular, is you [00:20:00] have made the transformation in the dental practice from being frustrated. About marketing and having a say it is so easy to get in that track of, I don’t like it.

[00:20:11] Regan Robertson: And it reinforces itself. It like builds a highway in our synapses, in our brain, and then we just go to that and you said, no, I’m gonna look at it differently. And not only did you look at it differently, you completely turned it around. And the definition of a guide, you know, for all of our practices as someone who has been through it.

[00:20:27] Regan Robertson: Can turn around and say, I’m gonna give you my hand and I’m gonna show you and help you on that path. Because we do know so many practices. It’s just an added pain that’s necessary and you’ve managed to make it a lot of fun. So I think, I know, I know this is gonna be a really great, great journey. Uh, Chad and Maggie.

[00:20:45] Regan Robertson: How, uh, how do people get ahold of you moving forward and what, what can they expect? If there’s anything you wanna announce, I give you the floor for that because you are still part of PDA, you always will be and people will likely wanna reach out to [00:21:00] you. Um, if you’re comfortable with that, if you have socials or upcoming events, what, what is, how can people reach you?

[00:21:07] Dr. Chad Johnson: So, yeah. Um, if people want to get ahold of me, you know Chad dds@gmail.com.

[00:21:16] Dr. Chad Johnson: There we go. And, um, you know, what am I up to? I’m, I’m actually just kind of, uh, busy with kids stuff right now and I think I’m in the moment for that. Uh, my son has a musical coming up. Um, he’s in archery right now. We’re doing college visits, you know, so he’s doing all that. My daughters are either in soccer or basketball or soccer or in basketball all the time.

[00:21:40] Dr. Chad Johnson: And, you know, so, uh, you know, just all that. And so it’s actually kind of nice, uh, for Sarah to take this over full time, um, to give me a, a little bit more room, um, while everything I thought things were busy when they were littler, and it’s just like, holy moly. So I’m kind of in the thick of it right now and this’ll give, uh, [00:22:00] me a little bit more space.

[00:22:00] Dr. Chad Johnson: That’s what I’m going to, you know, make the most of, is just to actually. Have more, uh, family presence and stuff like that. So I’m excited about that. So it is not like, uh, this is a stepping stone for something, um, uh, more grandiose. It’s actually just more down to earth and I love that. Uh, so yeah, if people wanna reach out, by all means shoot me an email.

[00:22:19] Dr. Chad Johnson: Chad. Dds, it’s always been that at uh, gmail.com and, um. Uh, yeah. You can also follow my stuff on, you know, Facebook or I suppose we even have Instagram and and stuff. What’s funny is I don’t even mess with it, but like, uh, I, yeah, I think mine is like

[00:22:37] Dr. Maggie Augustyn: Veranda Dentistry.

[00:22:38] Dr. Chad Johnson: Yeah, veranda Dentistry. But it’s just like

[00:22:41] Regan Robertson: great Facebook and Instagram presence.

[00:22:43] Regan Robertson: Yeah. You guys, yeah. Go. It’s Veranda Dentistry, and if you are looking for social media inspiration, Dean is on his team there with the camera and you guys come up with some. Funny. You’re just a funny person. Anyway, but it’s some great content.

[00:22:58] Dr. Chad Johnson: We just did a borrow, it [00:23:00] wasn’t a primary idea of ours, but we saw someone else do it.

[00:23:03] Dr. Chad Johnson: So where my hands go through and, uh,

[00:23:06] Regan Robertson: oh yeah, I saw that.

[00:23:06] Dr. Chad Johnson: Yes. And my, my hygienist, uh, Heather was, um. You know, showing how to brush her teeth, which is something dumb, but I’m the one with my arms underneath her, you know, coming through. And so I can’t even see what I’m doing. It just became a mess. And I’ll tell you, we just got so much engagement from that and it was so dumb and simple, you know, like, but it’s funny ’cause people are just like, that’s hilarious.

[00:23:30] Dr. Chad Johnson: I mean, people just actually sometimes want something. Now that doesn’t mean that you have to, um, like make yourself into a clown. I’ve seen some people, you know, that are, uh. Against

[00:23:40] Sara Hansen: Gorilla.

[00:23:41] Dr. Chad Johnson: Or a gorilla, which I’m not against. I’m not against it, but I understand if other people are like, oh, I don’t want to be a circus just to track.

[00:23:49] Dr. Chad Johnson: I get it. You don’t have to, but it can be something goofy. Like it’s okay, even if you’re recording something and you do outtakes and you post it, that’s just a little, uh, gem of an idea is yeah, [00:24:00] go check my stuff out. But I mean, it’s. It’s another dental page. It’s not anything where it’s like inspiring, you know, like Dr.

[00:24:07] Dr. Chad Johnson: Apa, you know, so I’m not trying to, you know, be, uh, inspiring about, you know, like that he’s trying to motivate people up and, and, you know, take ’em to the next level. Ours is just a, you know, dental website and I don’t wanna beli it, but it’s, it, it is just something that you could look at for, uh, some different ideas to inspire your team for your marketing in your own office.

[00:24:30] Dr. Chad Johnson: So that’s all. Maggie, you.

[00:24:32] Dr. Maggie Augustyn: Um, you can find me on social media, Facebook, or Instagram. Uh, I’m not as good as I used to be on checking those, uh, because similarly to Chad, I too am going, um, uh, not underground because that’s not the right way of putting it, but down to earth, I just, I am. I, I’ve got my daughter in my house for another two years.

[00:24:56] Dr. Maggie Augustyn: Um, we, we’ve talked about how difficult speaking has [00:25:00] been on my marriage and I am choosing to stay put. Um, I’m focusing tremendously on surgery and dentistry and my passion for that just continues to grow and I am so lucky to, to still be in love with dentistry and want to pursue it. And, um. Fairly lucky to be healthy, although there’s more days where my hand is numb now than there ever were before.

[00:25:25] Dr. Maggie Augustyn: Um, but it’s just, you know, it’s just part of what, part of what we do. Uh, if you need to reach out to me, my email is DR Maggie, D-R-M-A-G-G-I e@myhappytooth.com. And, uh, I look forward to, uh, helping in any other way that I can.

[00:25:44] Regan Robertson: Thank you. If you connect with Maggie on Facebook, search up Dr. Maggie Augustine, not just Maggie, and that’s where you will find her as well.