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January 23rd, 2019

Episode 16 – If at First You Don’t Succeed, Look at What the Data Says with Chris Moriarity (Part 2)

In the second part of Chad’s conversation with Chris Moriarity, VP of Client Development at Productive Dentist Academy, we dive further into “gut” feelings and data-driven decision making. Chris and Chad cover some of the fallacies of why you “think” something might be happening verses what the numbers in the practice are actually showing.

  • Using software data to show the relationship between age and treatment plan acceptance (the results might surprise you!).
  • Proactive, reactive, fence sitting, and attributing positive attributes to patients to change the conversation to increase case acceptance.
  • How marketing based on data and ROI affects your business.

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