Maximize The Value of Your Dental Practice Today! | Schedule Consultation

Episode 11 – Hiring a Passionate Dental Team with Dr. Adrienne Reynolds

“If you’re going to grow your business, you need to grow your people.”

Building and retaining a fantastic team is key to building your Investment Grade Practice™.

But so many dentists and business owners struggle with their team and office culture. In fact, it can be downright debilitating when good team members leave, and you struggle to figure out why.

There’s been a trend in dentistry to hire people outside the industry – retail, customer service, etc. – and teach them dentistry. The funny thing is, these people often end up being the best team members.

So what’s the secret? The secret is, there’s so much to learn in dentistry. Yes, money is important. Everyone needs to be in a job they feel gives them financial security. But for most people, that’s not their biggest concern in the workplace. Employees who see a path to growth, to continual learning and development they are more likely to stay.

Something I think we tend to forget as business owners is our employees – our team members – are not just taking direction from us. They are adding their own talents, skills, and personalities to the workplace. So we, as business owners crafting our Investment Grade Practices™, need to know how to find and retain those people who will invest their time and skills into the kind of practice we want to build.

Join me for today’s podcast with my very special guest, HR Management specialist, Dr. Adrienne Reynolds, as we discuss how to find and retain quality team members and:

  • What drives them
  • What character traits they have
  • What work environment they seek


VICTORIA: I always say if you’re going to grow your business, you grow the people, you know, not grow in widgets, you’re growing people. And I had you, you totally have blown my mind here today. This is my nugget from the podcast that intentionally look for people who don’t measure up 100% that probably there is a big shift right now in dentistry to hire non qualified people, if you say Non, non previous experience. So there was a big exodus from frontline health healthcare workers. The pandemic you know, brought to light. But dentistry can be you know, very toxic environment, you’ve got the radiation, you’ve got biological, things like that. And at some point, if you’re getting paid $9 an hour you go, I don’t know, if I really want to do that. So the pay scales have changed, the requirements have changed, and what employees are demanding in terms of safety. And growth and contribution is shifting. And so I’m hoping that our doctors feel that trend, and they’re hiring on people out of hospitality and retail and customer service, and then teaching them the dental. And maybe, maybe you’re tapping into why those employees stay for so long. Because there’s so much to learn. Right?

ADRIENNE: And, and they can see if employees can see a path of growth, and it doesn’t necessarily have to tie to any position titles or or, you know, moving up a proverbial ladder. But if they can see a pathway of continual growth and development, yes, that, as you said, It ties back to Maslow’s hierarchy. You know, yes, money is important. Of course, money is important. But for everyone, unless money is their absolute driver of you know, well, I’m, I’m not self actualized unless I have or maize bag or, you know, whatever. For everyone, at some point, a 10% pay increase, while they wouldn’t turn it down, is not going to be a motivator. 

Okay, at some point, there is a monetary level at which people feel secure and safe. And absolutely, employer should be paying that. You know, it should not be, oh, gosh, I wonder, you know, how am I going to pay for this medical issue or how, you know, it’s I totally disagree with employers that do not understand that you have to pay enough to take money off the table. But then once you do, then you have to provide that ability for growth and continual learning, especially We’re in 2021. 

Things are changing so rapidly, whether it’s from technological advancement, or even, we’re seeing such more rapid changes socially, not only in the US, but around the world, that it for anyone to be successful from, say for the next 50 years. So I’m talking about, you know, maybe entry level, or fresh out of college, students coming out, they have to be prepared for continual change in continual learning and continual development. And so the mindset also of Oh, you’ve graduated, you’ve got your bachelor’s or your associates or whatever it is. So you’re good to go. No, no, no, no, no, that’s just the beginning. 

And so that has to be inculcated into the organizational culture as well. That continual growth, continual risk taking that is appropriate. The ability to make mistakes through and learn from them has to be encouraged and not punished. And that’s also a critical thing about you know, how to Get the most productivity the most passion out of your people. Well, give them room to be human and learn and try and make mistakes and contribute, you know, and not just be micromanaged and do this. And if it’s not your job description, no, no, no, no, you can’t do that in your lane. Yep.

VICTORIA: What a difficulty it is though for and you see it everywhere it you know, the authoritative top down type of management’s breaking apart. And there’s this balance between certainty and predictability in the role yet variety to grow. And striking that right balance. So not every day is not a new day. Hey, right. That day, I don’t know, what do you feel like doing? You know? There’s, there’s this system, I often I often think of it as, as a dance, right? You think about ballroom dancing, you’ve got the man the masculine energy that holds the framework, and the woman that gets to flow, you know, kind of in? And yes, it sounds like that’s what you’re describing to your business has to have enough structure and framework that we know the rules of the game and where we’re going, but then freedom to how you get it done.

ADRIENNE: He’s been sitting in all my classes, because yes, in one of when I teach leadership to my undergrad, my sophomores, I start the week off with a clip of Fred Rogers and Fred Astaire and Ginger Rogers dancing, and have them describe to me what is it that they’re seeing? And you know, and most of these kids have not tried ballroom dancing, but they kind of understand the mechanisms of it. And if not, then I give them a quick intro into what that means. And it’s exactly this, I said, well, you have a framework, okay. But imagine if you were only watching Fred Astaire dance Now, granted, marvelous dancer, but Ginger Rogers brings that extra component. 

And so those two together, you know, it creates that, you know, synergy that’s greater than the sum of the parts type of thing. And I said, here’s what you as a business owner or manager have to realize that as you’re providing the structure, you, you know, maybe kind of guiding her with your hands of how to where you’re going to go next on the dance floor. But she is looking just as marvelous as you are, but she’s doing it backwards and in high heels. So think of your employees, they’re not just taking direction from you, they are adding in their own capabilities, their own thoughts, their own talents, and the most successful business owners harness that they recognize it. 

So they provide structure, but if an if one of their employees has an exchange with a customer, you know, or client, and something happened from that, and that sparks an idea, and then they need to have the voice to bring that to the business owner. So that, you know, oh, I never thought about that. But Wow, that that could maybe really enhance our business. You know, I’m trying to tell I’ve seen three different dentists since I’ve moved to the state of Missouri and nobody seems to have nitrous oxide here. And I still have horror stories from my childhood dentist, who I mean, I can still smell the office, it was one of those 70s you know, scary places for kids. 

So even when I go to get cleaning, I’m the biggest wimp I want nitrus man, I’ve got relax. And if you don’t have nitrates, then I’ve got to find some value or something because I just I have that childhood fear. And so since moving to Missouri, it’s like, What do you mean, you don’t have nitrus? I mean, Florida, maybe we’re a bunch of babies in Florida because everybody has nitrates in their offices. So I’m trying to put the word out to every dentist I go to, Hey, get some nitrates in here.

VICTORIA: Now to you and I’ll put the word out here.

ADRIENNE: St. Joseph, Missouri and so

VICTORIA: All right, we’ll see what we can do. We’ve got a big network around the country.

ADRIENNE: Okay, yes, please get the word out because they’re not getting it. I guess their employees have no voice because I tell every hygienist and every assistant that comes in my my cubicle when I’m there. Like, please tell them to get some nitrus I don’t know maybe the cleaning? Yeah.

VICTORIA: Oh my gosh. Adrienne, I want to spend an entire day with you. I really do. But you brought so much to the table today. Talking about growing the people and ways of growing the people like Focus. Focus on that and love the way you set it out with focus on the people and your passion. And the purpose and then the profits come in great alignment with that, thank you so much.

ADRIENNE: You’re very welcome. Thank you for having me. And I could, I could talk all day about it, because this is my passion is helping those in business learn this. I mean, I’ve, I’ve worked in, you know, in other fields, and I’ve been that employee that felt like a number or felt like I was, you know, being treated like an infant. And I’ve also worked for leaders where I thought men, I would follow that person to the end of whatever business goal they have. Because I know I get to contribute and be a part of it. And, of course, it’s part of my research and my study, and I want everyone to be able to experience the type of, you know, amazing joy I’ve had and that letter type of position. And for business owners to find that joy of, oh, wow, this actually is better.

VICTORIA: If you could give leaders one tip, a tip from Dr. Reynolds, that could instantly improve their leadership. What might that be?

ADRIENNE: Every employee is a human being first. And so don’t learn your employee about your employees or learn them or enter interact with them by their job titles, interact with them by their names, and who they are as human beings. That is my top tip for sure.

VICTORIA: Wow. simple and yet not always easy, because of the way that we’ve been trained to be leaders.

ADRIENNE: Very true. But the most effective leadership has a very high degree of empathy and emotional intelligence. And you will not have either of those things at a high level, if you cannot see your employees as human beings first.

VICTORIA: So, agreed. Thank you so much for being here today. I so appreciate you.

ADRIENNE: Oh, it’s my pleasure. I really appreciate it. Thank you. This was an honor.

Have a great experience with PDA recently?

Leave a Review

Need help?
Accessibility Options
Accessibility On Our Website

We are committed to continuously improving access to our goods and services by individuals with disabilities. If you are unable to use any aspect of this website because of a disability, please call (800) 757-6077 and we will provide you with prompt personalized assistance.

If you have trouble seeing web pages, the US Social Security Administration offers these tips for optimizing your computer and browser to improve your online experience.

If you are looking for mouse and keyboard alternatives, speech recognition software such as Dragon Naturally Speaking may help you navigate web pages and online services. This software allows the user to move focus around a web page or application screen through voice controls.

If you are deaf or hard of hearing, there are several accessibility features available to you.

Closed Captioning
Closed captioning provides a transcript for the audio track of a video presentation that is synchronized with the video and audio tracks. Captions are generally visually displayed over the video, which benefits people who are deaf and hard of hearing, and anyone who cannot hear the audio due to noisy environments. Most of our website’s video content includes automated captions. Learn how to turn captioning on and off in YouTube.

Volume Controls
Your computer, tablet, or mobile device has volume control features. Each video and audio service has its own additional volume controls. Try adjusting both your device’s volume controls and your media players’ volume controls to optimize your listening experience.

Read More About Accessibility and Why It Matters

Need help?

Oops! We could not locate your form.

Do not include sensitive personal, financial, or other confidential information (Social Security, account number, login, passwords, etc.). This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Helpful Resources

Below are links you may find helpful when scheduling an appointment with us.


Episode 209 – Requested Replay: What Does PDA Do?

“We didn’t set out to do it, it was our members who said we want...

Episode 209 – Requested Replay: What Does PDA Do? (featured image)

Episode 235 – Empowered Voices

“There is a privilege of standing at the podium. It’s not about...

Episode 235 – Empowered Voices (featured image)

Episode 112 – Requested Replay: Your Philosophy of Care

“Figure out who you are, who you serve, and then develop your...

Episode 112 – Requested Replay: Your Philosophy of Care (featured image)
In the Press

I’ve Arrived: From $100 in the Bank to Generational Wealth in Less Than 3 Years.

from Dental Entrepreneur – Winter 2023 By Dr. Maggie Augustyn...

I’ve Arrived: From $100 in the Bank to Generational Wealth in Less Than 3 Years. (featured image)
From Our Blog

Investment Grade Practice™ News – May 2024

Dear Doctor, Spring signals a time of renewal and re-energization....

Investment Grade Practice™ News – May 2024 (featured image)
Follow Us On Social Media


Stay informed on updates and upcoming events from our office.


Connect and learn more about Productive Dentist Academy.


Subscribe to our YouTube channel.


View fun photos and follow our team on Instagram.

Your Privacy
Privacy Policy

This privacy notice discloses our privacy practices and the use of Google Analytics 4(GA4), an analytic advertising feature. This privacy notice applies solely to information collected by this website and the GA4 platform. It will notify you of the following:

  1. What personally identifiable information is collected from you through the website and GA4 platform, how it is used, and with whom it may be shared.
  2. The choices available to you regarding the use of your data.
  3. The security procedures in place to protect the misuse of your information.
  4. How you can correct any inaccuracies in the information.

Information Collection, Use, and Sharing

We only have access to/collect information that you voluntarily give us via email or other direct contact from you. We will not sell or rent this information to anyone.

We will use your information to respond to you, regarding the reason you contacted us. Unless you ask us not to, we may contact you via email in the future to tell you about specials, new products or services, or changes to this privacy policy.

While Productive Dentist Academy is the primary data controller, Google, in the context of providing Google Analytics service, acts as a data processor. We use Google Analytics 4, a widely recognized web analytics service provided by Google, Inc., to track user interactions and gather data for advertising purposes. As a third-party vendor, Google Analytics operates independently and maintains its own privacy policy, which can be found at We carefully select our third-party vendors for their commitment to user privacy and adherence to data protection standards. As part of our ongoing commitment to your privacy, we implement measures to ensure that services like GA4 comply with our high standards of data protection.

GA4 collects certain personally identifiable information from you as you interact with our website. This information includes but is not limited to your device ID, IP address, and geographic location. The information collected through GA4 is used to analyze user behavior, optimize our website’s performance, and tailor our content to better serve your needs. This data is compiled and anonymized, ensuring that it cannot be linked back to individual users.

Please note that GA4 may share the information collected with Google and other third-party service providers to enable data processing and reporting on website usage. However, we will not sell, rent, or share your information, especially your personally identifiable information, with any third party outside of our organization.

Your Access to and Control Over Information

You have certain rights regarding the data collected by GA4. You have the right to do the following at any time by contacting us via the email address or phone number given on our website:

  • See what data we have about you, if any.
  • Have us delete any data we have about you.
  • Express any concern you have about our use of your data.

In addition to opting out of any future communications from us at any time, you may also opt out of the GA4 feature if you so choose. You can opt out of the GA4 Advertising Features we use through Ads Settings, Ad Settings for mobile apps, or through the NAI’s. This link points to Google Analytics’ currently available opt-outs for the web 


We take precautions to protect your information. When you submit sensitive information via the website, your information is protected both online and offline. GA4 also follows industry best practices to protect your data both online and offline.

To ensure data protection while we are using GA4, we are implementing additional security measures that include and are not limited to:

  • limiting data access, 
  • using secure protocols, 
  • managing data sharing with Google

Wherever we collect sensitive information (such as credit card data), that information is encrypted and transmitted to us in a secure way. You can verify this by looking for a lock icon in the address bar and looking for “https” at the beginning of the address of the Web page.

While we use encryption to protect sensitive information transmitted online, we also protect your information offline. Only employees who need the information to perform a specific job (for example, billing or customer service) are granted access to personally identifiable information. The computers/servers in which we store personally identifiable information are kept in a secure environment.

Contact Us

If you have any concerns about the use of GA4 or believe that we are not abiding by this privacy policy, please contact us immediately. We are committed to addressing any privacy-related issues promptly and transparently.

By using our website and consenting to the use of GA4, you acknowledge and agree to the data collection and processing practices described in this notice. For more information about GA4 and its privacy practices, please review Google’s Privacy Policy on this link

If you feel that we are not abiding by this privacy policy, you should contact us immediately.

Read More About Our Privacy Policy and Why It Matters

Terms of Service
Terms of Service

Entering this site or the links accessible through this site, you agree to be bound by this agreement. The information and the resources contained on and accessible through this site are made available by Productive Dentist Academy and/or its suppliers and vendors, and are subject to your agreement to their terms and conditions.

All contents copyright (c) Productive Dentist Academy

All rights reserved, Productive Dentist Academy makes this website available to all users for the sole purpose of providing educational information on health-related issues.

The accuracy of website, information, and resources identified are not warranted or guaranteed, or intended to be a substitute for professional health advice, to contradict health advice given, or for health care of any kind.

Your use of this website indicates your agreement to be bound by the Terms of Use and you expressly agree to be bound to the foregoing terms and conditions.

All materials on this website, including the site’s design, layout, and organization, are owned and copyrighted by Productive Dentist Academy, or its suppliers or vendors, and are protected by U.S. and international copyrights.

Material on this site may be used for personal use only. Commercial use of any sort is strictly prohibited.

Use of Resources & Information
This site may not be used as a supplement or alternative for health care, and is not intended and does not warrant or guarantee the quality or quantity of any services of any of the advertisers identified; further, the information provided is merely for educational purposes, and its accuracy is not guaranteed. Do not use this site as a substitute for health care. Please consult with your doctor or other health care provider regarding any health questions you may have. This site may not be used for health diagnosis or treatment. Do not use this site to disregard any health advice, nor to delay seeking health advice, because of something you read or see in this site.

You understand and agree that neither Productive Dentist Academy nor its suppliers or vendors or linked domain names are responsible or liable for any claim, loss, or damage of any kind, directly or indirectly resulting from your use of this site or the information or the resources contained on or accessible through it.

Productive Dentist Academy expressly disclaims any implied warranty or representation about the information or accuracy, relevance, completeness, timeliness or appropriateness for any particular purpose of any kind. Your use of this site is also subject to all additional disclaimers that may appear throughout the site.

Other Internet Sites Links
This site also includes links to other internet sites created and maintained by Productive Dentist Academy’s suppliers, vendors, affiliates, or subscribers. Be aware that Productive Dentist Academy does not control, makes no guarantees about, and disclaims any express or implied representations or warranties about the accuracy, relevance, completeness, timeliness or appropriateness for a particular purpose of the information or the resources contained on these or any other internet sites.

Further, the inclusion of these links is merely for your convenience and is not intended and does not reflect Productive Dentist Academy’s opinion on the accuracy or the importance of these other sites; further, Productive Dentist Academy does not endorse in any manner any of the views expressed in, or products or services offered by these other sites. All information in any site by Productive Dentist Academy, or associated or linked site, is extracted, read, used, or relied upon by you at your own risk.

Disclaimer of Warranty
Productive Dentist Academy and its suppliers and vendors disclaim all express or implied representations or warranties regarding the information, services, products, materials, and any other resources contained on or accessible through this site, including without limitation any implied warranties of merchantability or fitness for a particular purpose. All information provided by Productive Dentist Academy is made available “as is” and “as available” without warranty of any kind, or any express or implied promise, including, by way of example, its continuing availability.

Limitation of Liability
With respect to products, goods, or services purchased from any entity identified, listed, named or contacted through Productive Dentist Academy’s website, or any links to Productive Dentist Academy’s website, to the maximum extent permitted by applicable law, in no event shall Productive Dentist Academy or its suppliers or vendors be liable for any direct, indirect, special, punitive, incidental, exemplary, contractual, or consequential damages, or any damages whatsoever of any kind, resulting from any loss, which by way of example, includes loss of use, loss of data, loss of profits, business interruption, litigation, or any other pecuniary loss, whether based on breach of contract, tort (including negligence), product liability, or otherwise, arising out of or in any way connected with the use or performance of this site, with the delay or inability to use this site, or with the provision of or failure to make available any information, services, products, materials, or other resources contained on or accessible through this site, even if advised of the possibility of such damages.

You acknowledge and agree that the limitations set forth above are elements of this agreement, and that this site would not be provided to you absent such limitations.

You agree to indemnify, defend, and hold harmless Productive Dentist Academy and its suppliers and vendors from any liability, loss, claim, and expense (including reasonable attorneys’ fees) related to your violation of this agreement or use of this site in any manner. Your use of this site shall constitute your acceptance of the terms of this Agreement, as revised and modified, if any, each time you access this site. Productive Dentist Academy may modify this agreement at any time, and such modifications shall be effective immediately upon posting of the modified agreement.

Productive Dentist Academy’s failure to insist upon strict enforcement of any provision(s) of this agreement shall not be construed as a waiver of any provision or right.

This agreement and the resolution of any dispute related to this agreement or this site shall be governed by and construed in accordance with the laws of the State of Washington, without giving effect to any principles or conflicts of law. Any legal action or proceeding between Productive Dentist Academy or its links, suppliers or vendors and you related to this agreement or this site shall be brought exclusively in a state or federal court of competent jurisdiction sitting in Skagit County, Washington.

All materials on this website, including the site’s design, layout, and organization, are owned and copyrighted by Productive Dentist Academy or its suppliers or vendors, and are protected by U.S. and international copyrights.

This site contains links to other sites. Productive Dentist Academy is not responsible for the privacy practices of other sites that are linked to us.

Should you have any questions or concerns regarding Productive Dentist Academy’s Privacy Policy and Terms of Use, please contact us.

Read More About Our Terms of Service and Why It Matters

Search the Website

Use keywords in the search box below to find what you're looking for.

Go to the Top of the Page