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Productivity Workshop

September 28-30, 2023

Hyatt Regency in Frisco, TX

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84% of dentists are experiencing burnout. There is a better way. 

The PDA Productivity Workshop is a full-immersion 2.5 day course proven to increase production, decrease stress, and elevate the patient experience.

This comprehensive calibration program for dentists and team will teach you how to:

  • Schedule to Productivity, Not Time
  • Become a Better Patient Advocate through Comprehensive Diagnosis
  • Align Team To Your Vision of Success
  • Get an ROI on Your Marketing Effort
  • Seamlessly Integrate New Technology & Services

18 CE Credits
Doctor Tuition: $2,195
Team Member Tuition: $1,495

Prices are per person

“This course is highly energetic, with motivational speakers that were great to listen to and had an encouraging message.”

– Dr. Kelly Blair

“Fantastic! Awesome! Second to none! Best CE in dentistry!”

– Dr. Nikki Green

“Consistent focus of relationship building, communication skills, and systems. The increase in production is a byproduct. It was great to see my team so motivated.”

– Dr. David Bender

“This course motivated my staff and myself to become not just productive, but more honest and less fearful with our practice. We are prepared to move forward as a team.”

Dr. Todd Collins

“My net profitability has tripled and my team has never been happier!”

– Dr. Larry Hubbard

Productivity Workshop Overview

Comprehensive Patient Care

As dental professionals, nothing is more frustrating than seeing the condition of your patient and struggling to communicate a treatment plan the patient will accept. You deserve to practice the clinical skills you’ve invested time and effort on to help patients who need your expertise.

This program helps you master the comprehensive exam and treatment planning process. Dr. Bruce B. Baird’s proven methods improve case acceptance, so patients choose the care they need.

You’ll learn:

  • Effective patient and team communication
  • How to elevate the standard of clinical care
  • Build rapport that drives trust and loyalty
  • Advance clinical hygiene communication
Dr. Bruce B. Baird

Bruce B. Baird, DDS

Dr. Victoria Peterson

Dr. Victoria Peterson

Scheduling & Systems

It’s common to think being more productive means working longer hours or charging more. The reality is productivity goes up when you work smarter, not harder. Maximize efficiency in your current systems and delegate through team so you can:

  • Take control of your finances
  • Develop a self-directed team
  • Grow your practice strategically
Dr. Bruce B. Baird

Bruce B. Baird, DDS

Team Alignment

The past year has been a roller coaster for all dental teams. Getting your new and existing team aligned with your vision of success is paramount to operating a smooth and seamless practice.

This program brings all the moving parts together to allow you to go farther, faster:

  • Clinical hygiene breakout including co-diagnosis
  • Administration & assistant breakout including productive scheduling
  • Smooth hand-offs to elevate the patient experience
Sommer Carrol, RDA

Sommer Carrol, RDA
PDA Faculty

Marketing That Gets ROI

Patient attraction can often feel confusing and overwhelming. Get ready to clarify your message and connect with your community on a deeper level. Using a strategic approach, you learn how to expand your reach and attract clients perfect for you:

  • Discover your authentic story
  • Connect internal and external marketing for a seamless patient experience
  • Get hands on experiential marketing collateral creation including video and social media

Regan Robertson

Sara Hansen

Advanced Clinical Hygiene

Integrating advanced clinical hygiene techniques is easier than you may think. Join PDA faculty Machell Hudson, RDH as they demonstrate how easy and efficient it is to implement a comprehensive hygiene examination. When properly applied, patients become healthier and productivity in hygiene improves, without adding time to the schedule.

You will learn how to:

  • Distinguish oral cancer risk
  • Effectively communicate risk with patients
  • Protocols for cancer treatment side effects and periodontal therapy
  • Integrate additional screening such as blood pressure and salivary diagnostics
  • Increase case acceptance

Machell Hudson, RDH

Meet Your Award-Winning Presenters

Bruce B. Baird

Bruce B. Baird, DDS

Dr. Bruce B. Baird is a cosmetic and family dentist based in the Dallas-Fort Worth metroplex. He also is the co-founder of Productive Dentist Academy, a business consulting and marketing company that equips dentists with strategies to improve treatment planning, team performance and marketing, and the founder and chairman of the board for Compassionate Finance Inc, a financial services company that offers payment solutions for dentists and other healthcare providers. With nearly 35 years of experience leading a successful dental practice, Granbury Dental Center, Dr. Baird is an expert voice in dentistry and private practice ownership. He is also the host of the bi-weekly podcast, The Productive Dentist.

As seen in Forbes Magazine

Forbes Logo
Victoria Peterson

Dr. Victoria Peterson

Dr. Victoria Peterson combines 30 years of dental entrepreneurial experience with a degree in Spiritual Studies to bring a refreshing approach to business. Victoria is the CEO & co-founder of Productive Dentist Academy, a four-time recipient of Inc 5000 fastest growing privately held companies. She has also been awarded 2013 Silver Stevie Female Entrepreneur of the Year. She is an advisor to Dental Entrepreneur Women (DeW) and on faculty with Dental Speakers Institute and spends time each year in mission work in the Dominican Republic. She is also the host of the podcast Investment Grade PracticesTM.

PDA Breakout Session Presenters

Doctor Breakout

Wade Kifer, DDS

Clinical Calibration for Administration
and Dental Assistants

Sommer Carrol, RDA

Kari Miller

Clinical Calibration and Advanced Clinical Hygiene

Machell Hudson, RDH

Jodie Heimbach

Jodie Heimbach, RDH, BS

Authentic Marketing for Team

Regan Robertson

Regan Robertson

Sara Hansen

Sara Hansen

Program Schedule

Dr. Bruce B. Baird speaking

Thursday, Sept. 16

8am – 5pm

The Patient Journey: Dr. Bruce B. Baird
  • Productivity Mindset
  • Comprehensive Diagnosis & Treatment Planning
  • Scheduling Interactive Session
  • Optional All-Day Learning Track: Dental Sleep Medicine Learning Track for Dentists (2-Day track)
Victoria Peterson speaking

Friday, Sept. 17

8am – 5pm 

Re-Imagining Dentistry: Victoria Peterson
  • Clinical Calibration Co-Diagnosis Breakout: Dentist & Hygienist
  • Clinical Calibration Breakout: Administration & Dental Assistant
  • Afternoon Business Breakout: Dentist
  • Q&A Roundtable
  • Dental Sleep Medicine Learning Track for Dentists (Day 2 of the full day optional program)
Workshop attendees listening to the speakers

Saturday, Sept. 18

8am – 3:30pm

Building an Investment Grade Practice: Breakout Sessions
  • Advanced Clinical Hygiene
  • Authentic Marketing for Team
  • Leadership Development: The Fire 4 Formula with Dr. Jeff Buske
  • Dental Sleep Medicine Fast-Track (Optional learning track for doctors not engaged in the 2-day dental sleep medicine program)


The Westin Convention Center at Las Colinas
in Irving, Texas

September’s Productivity Workshop will be held at the beautiful Hyatt Regency Frisco/Dallas

Hotel Exterior Pool
Conference Center

Alliance Partners

Dentist Advisors
Five Lakes Dental Practice Solutions
Pro-Fi 20/20
Professional Transition Strategies
Practice Advisors 360

Secure your spot and register today!

18 CE Credits | Doctor Tuition: $2,195 | Team Member Tuition: $1,495

Prices are per person

Hurry! Spaces are limited for our September 2023 workshop.

Register Now